For organizations that serve pastors
Get 5,000 Pastor Leads in 5 Months or Get a Refund
If your organization serves pastors, whether you are a business, a nonprofit, or a ministry, the problem is almost always the same: not enough pastors coming in the top of your funnel. We fix that. And if we fall short of 5,000 pastor leads, we refund you that percentage of our fee.
How we get you 5,000 pastor leads
We use our Create, Test, Amplify framework to build a lead engine that puts your organization in front of thousands of pastors, at a cost per lead below $3.
We create your 10/10 lead magnet
We work with you to create a lead magnet so good and so shareable that pastors cannot help but download it. This is the whole game. If your lead magnet is not a 10 out of 10, it was destined to fail.
We test it until it converts
Before spending real ad budget, we test your lead magnet on a simple landing page until it converts at 40 percent or better, double the industry standard. Then we know it is ready to scale.
We amplify it into 5,000 pastor leads
We run Meta ads to put your lead magnet in front of the right pastors, drive your cost per lead below $3, and pass every lead straight to your team to follow up and build the relationship.
And the guarantee is simple: if we fall short of 5,000 pastor leads in 5 months, we refund you that percentage of our fee.
Who we partner with
We work closely with a small number of organizations that serve pastors, whether businesses, nonprofits, or ministries, that:
Why most organizations that serve pastors struggle with growth
Most organizations that serve pastors struggle with:
The result: inconsistent revenue, stressed teams, and no clear plan.
The Create, Test, Amplify Framework
This is the exact 3-step system we use to get you 5,000 pastor leads in 5 months. Here is what happens inside each step.
Create
Create a "10 out of 10" lead magnet.
- Look at your past viral content to predict future virality
- Package it as a simple, easy-to-consume resource
- Deliver value in the first 30 seconds
- Best lead magnets are one-page printable documents
Test
Test it with a simple landing page.
- Create a clean landing page: headline, copy, form, and nothing else
- Drive 100 page views from your warm audience
- Look for 40%+ conversion rate (industry standard is 20%)
- Tweak headline and creative until you hit 40%
Amplify
Amplify it to the world.
- Send to all your channels: YouTube, social, email list
- Run paid ads if you have more money than time
- Do outreach if you have more time than money
- Double down on what works and keep scaling
Modern tools. Human strategy.
Behind the scenes, we use modern tools and intelligent automation to accelerate research, improve clarity, and optimize performance, but the strategy is always human.
You get the best combination possible: next-generation capability plus hands-on leadership from a seasoned marketing operator.
How we work together
We deliver world-class marketing strategy by placing fractional CMOs inside the organizations we serve.
Three ways to work with us, depending on where you are in your growth journey.
Every growth journey has critical decisions. We've partnered with leading organizations in the church market and know exactly what works.
Trusted By Leading Organizations
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Meet your guide
I'm Dillon Smith, a fractional CMO and growth strategist for organizations that serve the church.
Over the past 7 years, I've helped church-facing organizations grow their email lists from 70K to 220K+ subscribers, dramatically lower cost per lead, 8x their YouTube channels, and fill events, all while building systems that make growth repeatable, not random.
I've worked with organizations like Life.Church, Carey Nieuwhof, and other leaders in the church space. I bring that experience to every engagement.